Are you receiving inconsistent referrals? Maybe you get a few referrals every once in awhile, but they are sporadic at best. And when you do get referrals, you have no idea why they’re happening (though you’re grateful). I bet you’ve experienced a few of the side effects of inconsistent referrals. We dive into those side…
Today we explore the importance of tailoring tactics to suit the unique situations at hand. We will be listening to snippets from our BRB Q&A calls where I am answering specific questions from my clients. The first eavesdrop focuses on a BRB client who received a referral from a client who had also referred the…
Do you have a power referral source? If so, would you be able to replace them if they suddenly stopped referring your business? In this episode, we delve into the concept of power referral sources and their significance. Listen in to learn what defines a power referral source and why it’s crucial to discover who…
Don’t fall for all the bad strategies out there for generating referrals. There are so many wrong ways to get referrals and it can really get me fired up! In this episode, I’ll be breaking down a few of the worst ones so that you don’t have to waste as much time and energy finding…
Join me for an inspiring interview with Fabi Preslar, the owner of Spark Publications, a business celebrating its 25th year. A member of our coaching program, Building a Referable Business, Fabi specializes in custom design for magazines, catalogs, and books, and in this episode, she shares her success story, including how she has achieved 15…
It’s the age-old question: how do you generate more referrals for your business? It’s no secret that referrals are the easiest way to bring onboard new clients. But why is there so much confusion around the best way to generate them? In this episode, we’ll dive into the importance of referrals as a primary focus…
Do you ever find yourself confused about the different terms used in business, such as referrals, affiliates, and joint venture partnerships? While these terms may seem interchangeable, each one requires a different approach to incentivize individuals or businesses to bring in clients, and it’s important to understand the distinctions between them and how they can…
Have you ever heard the saying, “Complexity is the enemy of growth”? When it comes to building a referral-based business, this couldn’t be more true. That’s why, in this episode, we’re going to talk about applying the KISS method to your referral strategies to keep things simple. Now, I know what you’re thinking: How can…
Recently, I came across an interesting concept that really resonated with me: the difference between being a pinball and being a bowling ball. The idea was inspired by a book I was reading, and I found it particularly applicable not just to referrals, but also to business as a whole. When I think of a…
Can you go a week, or even a day, without encountering AI and ChatGPT in articles, emails, or conversations? If not, you’re not alone. In this episode, I will be sharing AI’s shortcomings regarding referrals—because you can’t rely on AI for everything… yet. As someone who is not an early adopter (and barely a late…