Ep #332: Upstream vs Downstream Referrals
It’s important to know the difference between upstream and downstream referrals. This helps you find the right people or businesses to connect you with your ideal clients.
Ep #331: Introverts, Extroverts and Referrals
Are you an introvert, extrovert, or maybe even an ambivert? Do you think your personality type impacts your ability to generate referrals? Discover insights that can help you leverage your unique personality to grow your business through referrals.
Ep #330: Referral Q&A Episode
It’s time for another referral Q&A episode! We are diving into some fantastic questions about being authentic and transparent without feeling pushy or salesy.
Ep #329: Q4 Referral Plan
Let’s approach the final quarter of the year with a methodical mindset rather than succumbing to the usual stress and anxiety that often accompanies this time. With 90 days left in the year, let me guide you through a preparation phase in October, followed by actionable steps in November and December.
Ep #282: Growing Through Referrals… An Interior Designer’s Story
As a business owner there is nothing quite like the light bulb going off in your mind that gives you the direction you need. Lacey Michalek is a Houston Interior Designer who experienced a major mindset shift when it came to referrals. She reveals the valuable insights she gained from our programs, Referring Machines and…
Ep #281: Automation, Personalization and Referrals
Personalization vs. Automation: which is the key to successful referrals? Spoiler alert — it’s not a versus thing at all. It’s about finding the perfect balance between the two. In this episode, I’ll explain the importance of blending personalization and automation in the right balance to effectively cultivate referrals. When building your outreach to existing…
Ep #280: Referral Q&A
In this Q&A episode, we dive deep into a question from one of my Referring Machines program participants. Her question is about overcoming certain challenges in getting referrals in a specific service area. I break down the question into four distinct parts and unpack each one to help you understand the underlying factors and strategies…
Ep #279: If an Attorney Can Do It
Lasting investments in your business can be the scariest to make. Not only because they require a financial investment but because they will ask you to shift your mindset, change how you do things, and need your commitment. But when you take the leap to make a lasting investment, it changes everything. And your business…
Ep #278: One Month Can Change Everything
When you make the right decision, one month can change everything. In this episode, I do something I haven’t done before – I bring on a member of our coaching program, Building a Referable Business (BRB), who has been in the program for just shy of 30 days. We have an insightful conversation where we…