NEW BOOK ALERT: The Referable Client Experience is now available. Visit the book website!
We just wrapped up an amazing summer series on the podcast where business owners shared how they solved pressing problems outside of their zone of genius. Check out my reflections in this episode.
Sheila M. Wilkinson is a business owner who successfully runs her business while living in two different countries. Sheila shares her journey of how she made that decision and how she solved the challenges that came with it.
Business owner Mike Kim shares how he solved the problem of needing to hire virtual help in his business. He explains how he knew it was time to bring someone on board and the exact steps he took to make that decision.
Are you ready to prioritize profit in your business? In this episode, I discuss a crucial topic that many business owners shy away from – profitability. I also share personal anecdotes and lessons learned from my own journey towards profitability.
Jennifer Ternay discusses the challenges and fears of choosing a specific focus area and highlights the importance of making a clear decision to specialize. Her experience highlights the common struggle of deciding on a niche and the importance of focusing on a specific target market.
Neil Tyra realized the importance of video content marketing in the legal industry and overcame his initial hesitations and challenges to create engaging video content for his practice. He discusses the impact of incorporating video content into his marketing strategy and how it transformed his practice.