In the previous episode – #157 – we dug into the first stage of the client experience. The new stage. In this episode I interview Erin Smith of Cultivating Connections Travel Planners so she can share how she took the parts I teach in the new client stage and put it to work in her business. Sometimes…
Through this Client Experience (CX) series (starting with episode #151), we’ve talked about the definition of the CX, when it starts, and when it ends, if it ends. We also discussed the two-part formula that makes up the CX and gave you a high-level overview of the 3 client experience stages. Now we will take a…
If you’ve followed this podcast for awhile (or are a member of any of my programs and participate in my free training), you know when I teach – I go step-by-step and break things down to make understanding and implementation easier. As we are learning the ins-and-outs of the client experience (CX), a key piece…
As we start to build or tweak or refine your Client Experience, we need to get the foundational parts of the CX in place. We’re calling this episode the nuts and bolts. Specifically, I’m answering: When the CX starts (it’s the same for everyone) When (or if) the CX ends The 2 part formula that…
When helping business owners create their own client experience, I start with one particular activity to help them decide what type of experience to build. From this activity, we create the experience touch points that evoke the emotions they want their clients to have while working with them. I call it the Ideal Client Reaction…
A strong, intentional and sticky client experience does many things for your business. In this episode, we look at 4 bottom line impacts the right client experience can have on your business. You already know I’m going to say receiving referrals is one of the 4 (and a personal favorite of mine) but what are…
What’s On Deck? Ever wondered if you joined the Growth By Referrals program, you wouldn’t complete it? We totally get it and next week we launch the GBR Bootcamp as a free bonus to anyone who joins the GBR Program by May 16th. The GBR Bootcamp gives you accountability and personal support from me for 7…
What’s On Deck? When I teach the strategies, tactics and methodology of my Referrals Without Asking process, I am making one major assumption. And that is that you’re referable. Meaning you have a client experience that delivers quality work and builds the right relationship. So I’m going to explain the ins and outs of the…
What’s On Deck? Join our live, free Referrals Challenge that kicks off on Monday, May 3rd. Grab your spot now! One hundred and fifty episodes. 150 episodes! It’s mind blowing to think about hitting this milestone. When I started, I wondered if I would hit it. I mean, I always planned to hit this milestone when…
Share and tell… the grown up version of “show and tell.” For this episode, you can join me for my first “on-location” experience as I record from my favorite writing spot in Asheville (Chestnut Street Inn) and dish about my newest book, specifically the hang ups I’m facing as I write it. Yep, my hang…