Ep #280: Referral Q&A

Ep #280: Referral Q&A

In this Q&A episode, we dive deep into a question from one of my Referring Machines program participants. Her question is about overcoming certain challenges in getting referrals in a specific service area. I break down the question into four distinct parts and unpack each one to help you understand the underlying factors and strategies…

Ep #279: If an Attorney Can Do It

Ep #279: If an Attorney Can Do It

Lasting investments in your business can be the scariest to make. Not only because they require a financial investment but because they will ask you to shift your mindset, change how you do things, and need your commitment. But when you take the leap to make a lasting investment, it changes everything. And your business…

The Roots of Your Referral Relationships

Ep #249: The Roots of Your Referral Relationships

The roots of a relationship are crucial for growth. It’s not enough to have surface-level connections with potential referral sources. Instead, the focus should be on building deep and long-lasting relationships that cultivate trust and consistency. In this episode, I challenge the common tactics used in referral-based business growth, including asking, compensating, and gimmicks. These tactics can damage…

Ep #246: Applying KISS to Referrals

Ep #246: Applying KISS to Referrals

Have you ever heard the saying, “Complexity is the enemy of growth”? When it comes to building a referral-based business, this couldn’t be more true. That’s why, in this episode, we’re going to talk about applying the KISS method to your referral strategies to keep things simple.  Now, I know what you’re thinking: How can…