Ep #065: The Lies We Believe About Referrals (Part Two: Ask or Else)

We are tackling lie number two that people believe about referrals and this one is the big one.  It’s the lie that says you must ask for referrals or else!

Let’s dive in to part two of our rapid-fire, 4 part series on the most common lies people believe about referrals.

Here are some highlights:

I call this lie – that we must ask for referrals or we can’t receive them – the big one because it is the lie that has been around forever and is the one most people believe on some level.

And the “ask or else” lie is the one lie that holds people back the most from trying to generate consistent and sustainable referrals.

I break down where the asking advice comes from so you can see how it is so deeply rooted in our belief system about what it takes to generate referrals.

Here is the good news – it’s not our fault  that this lie is so ingrained in our society and in our mis-understanding of how referrals work.  Once you understand its history, it will all make sense.

And once you’ve listened to this episode, I would love for you to share your thoughts on the lies you think people believe about referrals in the Referrals Without Asking Community.

Let’s get the conversation started!

Here  are the Links Mentioned in the Episode:

Manufactured Referrals Never Work (article)

Episode 9: An Introduction to the Lies We Believe About Referrals

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Coming Up:

The next episode is episode #066… and we tackle the next lie people believe about referrals.  Don’t miss it!